Clay vs. Outbound System
Clay is an enrichment and workflow platform, from free to $495 a month, metered in actions and data credits. Outbound System's Unlimited B2B Data gives you unlimited searches and exports from $199/month, with no credits.
B2B meetings won for 1,000+ clients
Why
Why Are People Switching From Clay to Outbound System
Clay makes you build tables, waterfalls, and prompts before you get a list, then meters every row. Teams choose Unlimited B2B Data to get finished lists in minutes at a flat price.
No Actions or Credits to Track
Usage on Clay is metered two ways: actions for platform work and data credits for data. Data credits start at $0.05 each, actions do not roll over, and top-ups cost a 30% premium. Unlimited B2B Data has one flat monthly price with unlimited searches and exports, so you never check a balance before you pull a list.
Lists Without Building Workflows
Building a list in Clay means designing tables, waterfalls, and Claygent prompts, and the company describes its users as GTM engineers. Our dashboard skips that work. Search 390M+ contacts with filters, boolean, or plain English, and export a finished list with emails, mobile numbers, and buying signals in minutes, with nothing to build.
Mobile Numbers Included
Phone enrichment on Clay starts on the Launch plan and draws on data credits. Unlimited B2B Data includes 53M+ mobile numbers and direct dials on every plan, with no phone credits and no waterfall to configure. Numbers export in the same file as emails, so your callers get complete records from Outbound System on the first pull.
Works With Your AI Assistant
Clay lists its HTTP API and webhooks on the $495 Growth plan. Unlimited B2B Data includes API, dashboard, and MCP access on every plan from $199, so Claude, ChatGPT, or Cursor can build lists for you in plain English. The assistant uses the same 100+ filters as the dashboard, and there are no Claygent prompts to write or tune.
Three Simple Plans
Three plans cover everything: $199, $499, or $999 a month. They differ only in speed and seats, with 3, 10, or 25 team seats, and every plan has the same 390M+ contacts, 165 data fields, and unlimited exports. Clay adds higher action tiers and token-based pricing for some AI models. With us, the plan price is the whole bill.
Month-to-Month, Cancel Anytime
Every plan runs month to month with no contract or minimum term, and you can cancel from your dashboard in seconds. Clay's Enterprise tier requires an annual commitment. To test us first, pull 5,000 fully enriched leads free with no card required, and check coverage in your own market before you pay Outbound System anything.
What 10,000 Contacts Cost on Clay
On Clay, the Launch plan is $185 a month with 2,500 data credits, and top-ups cost 30% more. At just one credit per contact, a 10,000-contact list uses four months of Launch credits, and each workflow step also counts against a monthly action limit. Unlimited B2B Data Starter is $199 a month, and 10,000 contacts cost the same as 100.
Want Us to Run the Outreach Too?
Sending from Clay's sequencer means buying your own domains and inboxes, a Growth plan feature, then running the campaigns. Our done-for-you service handles all of it. Our team builds the list, sets up inboxes and domains, writes the copy, manages deliverability, and runs cold email, AI cold calling, and LinkedIn from $1,499 a month.
Comparison
Clay vs. Outbound System: Feature Comparison
Compare what you get from Outbound System vs Clay, feature by feature.
Key Features
Starting Price
Free plan
$199 a month
Pricing Model
Actions plus data credits
Flat, unlimited
Unlimited Exports
Mobile Numbers Included
Uses data credits
List Building Without Workflows
Team Seats
Unlimited
3 to 25 by plan
API and CRM Integrations
Growth plan
Published Pricing
Multi-Provider Enrichment
Month-to-Month Terms
Free Trial
5,000 free leads
Done-For-You Outreach Option
Reasons
Why teams comparing Clay choose Outbound System:
CLIENT CASE STUDIES
See our client testimonials on how we are getting results in all different types of B2B industries using cold email outreach.
