Lead generation for marketing agencies that books calls with clients ready to hire you
We run cold email, LinkedIn, and AI calling for SEO, paid ads, PR, web design, and video agencies. We pick the niche your work already proves, find the owners who need you now, and book the calls. You close.
LEAD GENERATION FOR MARKETING AGENCIES
AGENCY CLIENT RESULTS
Real results from agencies we run outbound for
These agencies sell SEO, paid ads, PR, branding, web design, and video. Every number below comes from a published case study, with the meetings and clients our campaigns produced.
“Outbound System is the only agency in 4 years to deliver more leads than our internal team.”
Sara Bayer
Director of Sales & Operations at Velox Media
60
meetings booked
72
replies per month
Marketing agency for retail brands booked 60 meetings in 6 months and beat its internal sales team
“OS takes a lot of stress off my mind. I know I'm going with one of the best lead gen providers in the space.”
Alex Tchouangwa
CEO at Alo Media Group
35
meetings booked
31%
reply rate
Marketing agency booked 35 meetings with recently funded SaaS companies in its first 3 months
“We're getting 5 to 7 leads per week with a 70% closing rate. The quality is insane, man.”
Don Benreguia
Founder & CEO at Convert
70%
close rate
7
leads a week
DTC advertising agency gets up to 7 qualified leads a week and closes 70% of them
“It's pretty flawless. I've really been enjoying Outbound System being able to produce a lot of leads for us.”
Jeff Thompkins
Director of Digital Strategy at Jacob Tyler
30
meetings in 60 days
32%
reply rate
Branding agency booked 30 meetings with crypto founders in 60 days in a market full of spam
“It's been easy to set appointments with your leads and some have converted to clients.”
Alec Valas
Sales Director at Thomas Productions
52
meetings in 4 months
37%
reply rate
Video production company booked 52 meetings with real estate brokerages and PE firms in 4 months
“Every time we get an email that comes in, we always get very excited because we always get great results.”
Nicholas Brigis
Co-Founder at Contractors Creative
10
new clients
37%
reply rate
Agency for home improvement contractors signed 10 new clients in 6 months, about 2 a month
“We've closed 10 of the leads delivered by Outbound System!”
Carson Spitzke
CEO at Spitz Solution
10
clients closed
34%
reply rate
PR agency closed 10 new clients from coaches and consultants in 4 months of cold email
“From your leads, we've closed roughly 25% of the leads OS generated.”
Usman N
CEO at SEO Blue
5
new clients
25%
close rate
SEO agency signed 5 crypto clients in 3 months and closed 25% of the leads we generated
60
meetings booked
72
replies per month
Marketing agency for retail brands booked 60 meetings in 6 months and beat its internal sales team
35
meetings booked
31%
reply rate
Marketing agency booked 35 meetings with recently funded SaaS companies in its first 3 months
70%
close rate
7
leads a week
DTC advertising agency gets up to 7 qualified leads a week and closes 70% of them
30
meetings in 60 days
32%
reply rate
Branding agency booked 30 meetings with crypto founders in 60 days in a market full of spam
52
meetings in 4 months
37%
reply rate
Video production company booked 52 meetings with real estate brokerages and PE firms in 4 months
10
new clients
37%
reply rate
Agency for home improvement contractors signed 10 new clients in 6 months, about 2 a month
10
clients closed
34%
reply rate
PR agency closed 10 new clients from coaches and consultants in 4 months of cold email
5
new clients
25%
close rate
SEO agency signed 5 crypto clients in 3 months and closed 25% of the leads we generated
AGENCY CLIENT RESULTS
Real results from agencies we run outbound for
These agencies sell SEO, paid ads, PR, branding, web design, and video. Every number below comes from a published case study, with the meetings and clients our campaigns produced.
60
meetings booked
72
replies per month
Marketing agency for retail brands booked 60 meetings in 6 months and beat its internal sales team
35
meetings booked
31%
reply rate
Marketing agency booked 35 meetings with recently funded SaaS companies in its first 3 months
70%
close rate
7
leads a week
DTC advertising agency gets up to 7 qualified leads a week and closes 70% of them
30
meetings in 60 days
32%
reply rate
Branding agency booked 30 meetings with crypto founders in 60 days in a market full of spam
52
meetings in 4 months
37%
reply rate
Video production company booked 52 meetings with real estate brokerages and PE firms in 4 months
10
new clients
37%
reply rate
Agency for home improvement contractors signed 10 new clients in 6 months, about 2 a month
10
clients closed
34%
reply rate
PR agency closed 10 new clients from coaches and consultants in 4 months of cold email
5
new clients
25%
close rate
SEO agency signed 5 crypto clients in 3 months and closed 25% of the leads we generated
HOW WE FILL AN AGENCY PIPELINE
How we book sales calls for marketing agencies
Business owners get pitched by agencies every day. The campaigns that win pick one niche, lead with proof from that niche, and reach the owner at the moment they need help.
1
Pick The Niche
We pick verticals where your past work already proves results, so every message carries real proof.
2
Find The Moment
We build lists around buying signals, like new funding for Alo Media or funded .AI startups for Ammo Studio.
3
Lead With Proof
Copy opens with a result your prospect recognizes, never a generic promise to 10x their leads or revenue.
4
Book The Owner
Our team works every reply, screens out poor fits, and books qualified owners on your calendar.
WHY AGENCY OUTREACH FAILS
Why most agency outreach gets ignored, and what gets a reply
Owners have heard every agency pitch. What earns a reply is a niche you clearly understand, proof from businesses like theirs, and a fast answer the moment they show interest.
Typical Agency Outreach
Typical Agency Outreach
Typical Agency Outreach
Pitches every industry at once
Pitches every industry at once
Leads with services, not results
Leads with services, not results
Same promise as every agency
Founder prospects after hours
Lists pulled from one database
Replies sit behind client work
Founder prospects after hours
Pipeline depends on referrals
Replies sit behind client work
Same promise as every agency
Pipeline depends on referrals
Lists pulled from one database
With Outbound System
With Outbound System
With Outbound System
One niche, backed by your results
One niche, backed by your results
Opens with a result they recognize
Opens with a result they recognize
Offer written for their situation
Offer written for their situation
Nine-source verified owner data
Nine-source verified owner data
Copy written and tested for you
Copy written and tested for you
Every reply worked by our team
Every reply worked by our team
Steady pipeline beyond referrals
Steady pipeline beyond referrals
DONE FOR YOU
What your agency gets from a fully managed outbound program
Your team stays on client work. You see the target accounts, messages, replies, and booked meetings in real time, with nothing hidden in a monthly report.
Niche Research Before Launch
We map which verticals your case studies can win before any outreach goes live
Buying Signals Behind Every List
Owners reached at a moment of need, like new funding, hiring, or expansion
Inbox Placement Built In
Dedicated domains, private US IPs, and 100+ managed Outlook inboxes
Messaging Built On Your Proof
Copy built around the past clients and real results your prospects will recognize
Only Qualified Owners Booked
We screen by size, revenue, and location before anyone reaches your calendar
Email, LinkedIn, and AI Calling
One team runs every channel from the same verified list of prospects that fit
VENDOR COMPARISON
Spend your time pitching and delivering, not prospecting
We handle everything before the first call and send you the context you need to close the client.
Typical Vendor
Typical Vendor
Typical Vendor
VS
Outbound System
Outbound System
Outbound System
Deliverable
Contact list
Qualified call
Deliverable
Contact list
Qualified call
Channel choice
One channel
Set by segment
Channel choice
One channel
Set by segment
Data sources
Single provider
Nine sources
Data sources
Single provider
Nine sources
Reply handling
Left to you
Handled by us
Reply handling
Left to you
Handled by us
Reporting
Monthly PDF
Live dashboard
Reporting
Monthly PDF
Live dashboard
Commitment
3-6 months
Cancel anytime
Commitment
3-6 months
Cancel anytime
1,000+
Active Clients We Run Outbound For
1,000+
Active Clients We Run Outbound For
10,400+
Campaigns Run For Our Clients
10,400+
Campaigns Run For Our Clients
127 K
Leads Generated For Our Clients
127 K
Leads Generated For Our Clients
$26 M
Revenue Closed From Our Leads
$26 M
Revenue Closed From Our Leads
PRICING
Lead generation pricing for agencies
Every plan includes sending infrastructure, outreach, and done-for-you meetings booked. Month-to-month and fully managed.
Every plan includes sending infrastructure, outreach, and done-for-you meetings booked.
Month-to-month and fully managed.
Up to 15,000 emails per month
Fully done-for-you cold email
Email inboxes & domains setup
10+ Intent targeting signals
AI powered personalization
Offer positioning optimization
Ongoing 1-on-1 strategy calls
Proven cold email copywriting
Email outreach copy crafted
New campaigns every month
A/B testing email campaigns
Real-time campaign metrics
Qualified target lead list built
Deliverability fully managed
Onboarding and kickoff call
Dedicated account manager
Direct CRM integrations
Up to 15,000 emails per month
Fully done-for-you cold email
Offer positioning optimization
Email inboxes & domains setup
10+ Intent targeting signals
AI powered personalization
New campaigns every month
Proven outbound copywriting
Email outreach copy crafted
Ongoing 1-on-1 strategy calls
A/B testing email campaigns
Easy response management
Real-time campaign metrics
Qualified target lead list built
Deliverability fully managed
Onboarding and kickoff call
Dedicated account manager
Direct CRM integrations
Up to 30,000 emails per month
Fully done-for-you cold email
Email inboxes & domains setup
10+ Intent targeting signals
AI powered personalization
Offer positioning optimization
Ongoing 1-on-1 strategy calls
Proven cold email copywriting
Email outreach copy crafted
New campaigns every month
A/B testing email campaigns
Real-time campaign metrics
Qualified target lead list built
Deliverability fully managed
Onboarding and kickoff call
Dedicated account manager
Direct CRM integrations
Up to 30,000 emails per month
Fully done-for-you cold email
Offer positioning optimization
Email inboxes & domains setup
10+ Intent targeting signals
AI powered personalization
New campaigns every month
Proven outbound copywriting
Email outreach copy crafted
Ongoing 1-on-1 strategy calls
A/B testing email campaigns
Easy response management
Real-time campaign metrics
Qualified target lead list built
Deliverability fully managed
Onboarding and kickoff call
Dedicated account manager
Direct CRM integrations
Up to 60,000 emails per month
Fully done-for-you cold email
Email inboxes & domains setup
10+ Intent targeting signals
AI powered personalization
Offer positioning optimization
Ongoing 1-on-1 strategy calls
Proven cold email copywriting
Email outreach copy crafted
New campaigns every month
A/B testing email campaigns
Real-time campaign metrics
Qualified target lead list built
Deliverability fully managed
Onboarding and kickoff call
Dedicated account manager
Direct CRM integrations
Up to 60,000 emails per month
Fully done-for-you cold email
Offer positioning optimization
Email inboxes & domains setup
10+ Intent targeting signals
AI powered personalization
New campaigns every month
Proven outbound copywriting
Email outreach copy crafted
Ongoing 1-on-1 strategy calls
A/B testing email campaigns
Easy response management
Real-time campaign metrics
Qualified target lead list built
Deliverability fully managed
Onboarding and kickoff call
Dedicated account manager
Direct CRM integrations
FAQ
Questions agencies ask before
outsourcing lead generation
Questions agencies ask before outsourcing lead generation
Straight answers on targeting, timing, pricing, and what we need from your agency before launch.
Does lead generation work for marketing agencies?
Yes, when the campaign is built around a niche your work already proves. Our published agency case studies include SC Media Partners with 49 qualified meetings in 30 days, Velox Media with 60 meetings in 6 months, and Maverick Strategies with 6 closed clients from 37 meetings.
Does lead generation work for marketing agencies?
What types of agencies do you work with?
SEO, paid ads, PR, branding, web design, video production, and full-service marketing agencies. The best fit is an agency with a clear service, a defined buyer, and at least one client result we can point to in outreach.
What types of agencies do you work with?
How do you choose which niche to target?
We start with your best clients and results, then look for verticals where that proof travels. Veritas Ads targeted local service businesses, Jacob Tyler targeted crypto founders, and Echo Marketing targeted universities. Each campaign speaks to one market at a time.
How do you choose which niche to target?
What if our agency doesn't have case studies yet?
Proof makes agency outreach much stronger, but it does not have to be a formal case study. One strong client result, a recognizable client name, or a specific offer can anchor the first campaign. We build around the strongest proof you have.
What if our agency doesn't have case studies yet?
Will you contact businesses we already work with?
No. Send us your client list, open deals, and any accounts you want excluded, and we remove them before launch. You can add exclusions at any time.
Will you contact businesses we already work with?
Which channels work best for agencies?
Cold email is the core of most agency campaigns because it reaches owners at volume. We add LinkedIn outreach when buyers are active there, as with Wojo Media's 31 meetings in 30 days, and AI cold calling when phone is the better way to reach the owner.
How much does lead generation for agencies cost?
Plans start at $1,499 a month for up to 15,000 emails, with Growth at $2,499 for up to 30,000 and Scale at $3,999 for up to 60,000. Every plan is month-to-month and includes sending infrastructure, outreach, and done-for-you meetings booked.
How fast will we get our first meetings?
Campaigns go live in 14 days. Most clients see first replies in the first week of outreach and first meetings within two to four weeks of launch.
Who writes the outreach?
Our copywriters write every sequence around your niche and your results, then test new angles as replies come in. Nothing goes out as a generic agency template.
Who writes the outreach?
Do you handle replies and book the calls?
Yes. Replies come to our team first. We answer questions, follow up with interested owners, apply your qualification rules, and book the meeting on your calendar with context for the call.
Do you handle replies and book the calls?
Do you require a long-term contract?
No. Plans are month-to-month, with no three- or six-month lock-in. The campaign has to earn the next month by producing meetings.
Do you require a long-term contract?
How do we track results?
You get a real-time dashboard showing target accounts, sends, replies, and booked meetings, so you always know what the campaign is producing.
How do we track results?
CLIENT TESTIMONIALS
Trusted by agencies and B2B companies in 100+ industries
Trusted by agencies and B2B companies in 100+ industries
“The only agency in 4 years to deliver more leads than our internal team.” Sara Bayer, Director of Sales & Operations at Velox Media
"Because of the processes that Outbound System has developed and put into place, we have been fortunate to have cashflow of multiple six figures per year now. It's been a real game changer type of a gain that we've been fortunate to experience."
Monil Shah
Managing Partner at Tortoise Finance
"Before Outbound System, our deliverability was broken. We weren't landing in inboxes and were losing pipeline across all 35 markets we operate in. Within two weeks of onboarding, we were seeing significantly better results. Since joining, we've generated over 95 leads and built a pipeline that keeps converting months down the road."
Andrew Luedtke
Founder & Managing Partner at AVID Media
"For our business, landing even just one new client per month made this a worthwhile investment. We were easily engaging with 10+ high-intent leads each month (which in the marketing space, is very difficult to do with ice cold leads). I would heavily recommend Outbound and their team."
Will Laub
Co-Owner at Maverick Strategies
"I enjoy working with you personally and the team I have met so far! I think a lot of the value here is the collective wisdom of the Outbound System team to advise and optimize the campaigns. That’s premium is worth is weight in gold."
Derek Merrill
CEO & Founder at Vigur
"Over a year in and we've put up 120+ qualified leads, several of which have turned into long-term association partners. The thing I appreciate most is that Brandon hasn't changed since day one, same guy, same level of care, every single month. Honestly the lowest-maintenance vendor relationship I have right now and one of the highest-ROI."
Tyler Gilham
Sales Director at Lead Marvels
"Outbound Systems' onboarding and ongoing support is great. They were truly thought partners while creating our campaign, and the user interface is sleek. We've generated around 70 meetings so far and have cut down on our time spent messaging significantly"
Ace McGill
CEO & Founder at Value Buddy
"I'm actually extremely impressed with the results so far. It's only been a month into the cold email service with Outbound System, and we've already generated 36 leads in a notoriously difficult market (targeting medical practices). Keep it coming!!"
Randy Young
CEO at Med Profit Lab
"Before Outbound System, we were only getting 3-10 inconsistent leads per month through networking and referrals. In just one month with Outbound System, we've generated about 20 interested responses, booked 15 meetings, and closed 2 new clients. As I always say, doing LinkedIn outreach by yourself is only valuable if your time has no value!"
Clifton Jackson
CEO at FireVibe Web Design
"10 qualified conversations in 6 weeks, targeting is dialed in and we're refining our sales process and offer based on our learnings from Outbound System. So far so good!"
Michael Jaskulsky
Director of Business Development at UnDigital
"Outbound System has been great! I'd highly recommend their LinkedIn lead gen service. We ran 3 profiles with them, and we consistently generated at least 20 positive responses every single month in our local market. So very happy with the team. Great job guys!"
Melanie Shores
Director of Marketing at Modern Mingle
"The results that I got in the first month were WAY higher than the expectation set on the original sales call. I got 64 leads in less than 30 days. I had to pause the system for a while to work the pipeline. Brandon and the rest of the team at Outbound System really have something special here, and I'm speechless..."
Michael Larkin
Founder & President at SC Media Partners
"Outbound System has been great! I'd highly recommend their LinkedIn lead gen service. We ran 3 profiles with them, and we consistently generated at least 20 positive responses every single month in our local market. So very happy with the team. Great job guys!"
Melanie Shores
Director of Marketing at Modern Mingle
"10 qualified conversations in 6 weeks, targeting is dialed in and we're refining our sales process and offer based on our learnings from Outbound System. So far so good!"
Michael Jaskulsky
Director of Business Development at UnDigital
"Before Outbound System, we were only getting 3-10 inconsistent leads per month through networking and referrals. In just one month with Outbound System, we've generated about 20 interested responses, booked 15 meetings, and closed 2 new clients. As I always say, doing LinkedIn outreach by yourself is only valuable if your time has no value!"
Clifton Jackson
CEO at FireVibe Web Design
"Cold email with Outbound System has been great so far. We've been getting about 12 qualified leads every month since we started and the unit economics work out, which is all I really need."
Destiny Ripp
Head of Growth at Millman Search Group
"I'm actually extremely impressed with the results so far. It's only been a month into the cold email service with Outbound System, and we've already generated 36 leads in a notoriously difficult market (targeting medical practices). Keep it coming!!"
Randy Young
CEO at Med Profit Lab
"Outbound Systems' onboarding and ongoing support is great. They were truly thought partners while creating our campaign, and the user interface is sleek. We've generated around 70 meetings so far and have cut down on our time spent messaging significantly"
Ace McGill
CEO & Founder at Value Buddy
"Over a year in and we've put up 120+ qualified leads, several of which have turned into long-term association partners. The thing I appreciate most is that Brandon hasn't changed since day one, same guy, same level of care, every single month. Honestly the lowest-maintenance vendor relationship I have right now and one of the highest-ROI."
Tyler Gilham
Sales Director at Lead Marvels
"I enjoy working with you personally and the team I have met so far! I think a lot of the value here is the collective wisdom of the Outbound System team to advise and optimize the campaigns. That’s premium is worth is weight in gold."
Derek Merrill
CEO & Founder at Vigur
"After getting burned by our previous lead gen provider, Outbound System actually delivered results. Their personalized approach worked when nothing else did. Worth every penny and would recommend to anyone tired of empty promises!"
Katherine Salazar
Business Development Manager at Echo Marketing
"For our business, landing even just one new client per month made this a worthwhile investment. We were easily engaging with 10+ high-intent leads each month (which in the marketing space, is very difficult to do with ice cold leads). I would heavily recommend Outbound and their team."
Will Laub
Co-Owner at Maverick Strategies
"Before Outbound System, our deliverability was broken. We weren't landing in inboxes and were losing pipeline across all 35 markets we operate in. Within two weeks of onboarding, we were seeing significantly better results. Since joining, we've generated over 95 leads and built a pipeline that keeps converting months down the road."
Andrew Luedtke
Founder & Managing Partner at AVID Media
"Because of the processes that Outbound System has developed and put into place, we have been fortunate to have cashflow of multiple six figures per year now. It's been a real game changer type of a gain that we've been fortunate to experience."
Monil Shah
Managing Partner at Tortoise Finance
Turn Outbound Into Predictable Revenue
30 minutes. No cost. Just a real plan built for your business.
"Highly recommend Outbound System! I have plenty of experience in lead generation, and they nail it. From excellent prospecting to top-tier account management, they excel in every aspect."
Dean Drumm
CEO at Convert Agents
Turn Outbound Into Predictable Revenue
30 minutes. No cost. Just a real plan built for your business.
"Highly recommend Outbound System! I have plenty of experience in lead generation, and they nail it. From excellent prospecting to top-tier account management, they excel in every aspect."
Dean Drumm
CEO at Convert Agents
Turn Outbound Into Predictable Revenue
30 minutes. No cost. Just a real plan built for your business.
"Highly recommend Outbound System! I have plenty of experience in lead generation, and they nail it. From excellent prospecting to top-tier account management, they excel in every aspect."
Dean Drumm
CEO at Convert Agents
OS
Outbound System
Get your free growth plan today and stop guessing what works. We'll map your ideal customers, build custom outreach sequences across email, phone, and LinkedIn, and show you exactly how many meetings your outbound should be generating. All backed by data from 52M+ cold emails and tens of thousands of campaigns.
Trusted by 1,000+ B2B companies, Outbound System consolidates your entire outbound tech stack into one done-for-you system. Scale your pipeline across cold email, AI calling, and LinkedIn from a single platform, delivering twice the leads at half the cost while we fill your calendar with qualified decision-makers every month.
© 2026 Outbound System. All rights reserved.
OS
Outbound System
Get your free growth plan today and stop guessing what works. We'll map your ideal customers, build custom outreach sequences across email, phone, and LinkedIn, and show you exactly how many meetings your outbound should be generating. All backed by data from 52M+ cold emails and tens of thousands of campaigns.
Trusted by 1,000+ B2B companies, Outbound System consolidates your entire outbound tech stack into one done-for-you system. Scale your pipeline across cold email, AI calling, and LinkedIn from a single platform, delivering twice the leads at half the cost while we fill your calendar with qualified decision-makers every month.
© 2026 Outbound System. All rights reserved.
OS
Outbound System
Get your free growth plan today and stop guessing what works. We'll map your ideal customers, build custom outreach sequences across email, phone, and LinkedIn, and show you exactly how many meetings your outbound should be generating. All backed by data from 52M+ cold emails and tens of thousands of campaigns.
Trusted by 1,000+ B2B companies, Outbound System consolidates your entire outbound tech stack into one done-for-you system. Scale your pipeline across cold email, AI calling, and LinkedIn from a single platform, delivering twice the leads at half the cost while we fill your calendar with qualified decision-makers every month.
© 2026 Outbound System. All rights reserved.
OS
Outbound System
Get your free growth plan today and stop guessing what works. We'll map your ideal customers, build custom outreach sequences across email, phone, and LinkedIn, and show you exactly how many meetings your outbound should be generating. All backed by data from 52M+ cold emails and tens of thousands of campaigns.
Trusted by 1,000+ B2B companies, Outbound System consolidates your entire outbound tech stack into one done-for-you system. Scale your pipeline across cold email, AI calling, and LinkedIn from a single platform, delivering twice the leads at half the cost while we fill your calendar with qualified decision-makers every month.
© 2026 Outbound System. All rights reserved.