VIDEO PRODUCTION
How Manifaith Built $93K in Pipeline in One Month by Getting Their Nike and Vogue Portfolio in Front of Event Planners
$93K pipeline and 23 leads in 1 month
Pipeline generated
Leads in 1 month
Outbound channel used
CLIENT REVIEW
Hear it straight from the client
Brandon Esparza
Founder at MANIFAITH
THE CHALLENGE
Where they were stuck
Manifaith is a video production company with a client roster that includes Turo, Nike, and Vogue. Despite strong brand-name credibility, they had no systematic way to get that work in front of the right buyers before event planners and corporate teams defaulted to their existing vendor relationships.
Brand-name portfolio invisible to prospects who default to existing vendors
No system to reach event planners during active production decision windows
Selling creative services requires showing work, not describing it
THE SYSTEM WE BUILT
How we solved their problems
Event-Timed Prospect Lists
We targeted event planners and corporate experience coordinators. Prospect lists were built around upcoming event calendars and corporate experience programs, so outreach arrived when production decisions were actively being made, not after vendors had already been selected.
Mini-Case Study Sequences
Cold email messaging led with the brand-name portfolio, but the hook was specificity: not "we do video," but "here's what we produced for a comparable event type and the engagement metrics it drove." Each sequence was structured as a mini-case study, giving prospects enough proof to take the meeting without needing a full sales presentation.
Multi-Channel Acceleration
LinkedIn outreach engaged event coordinators with content around event production quality and brand storytelling. AI cold calling targeted corporate experience teams at companies planning major upcoming events, where a brief conversation about production scope and timeline could accelerate the booking.
Manifaith is a video production company whose client roster includes Turo, Nike, and Vogue. The challenge was not the quality of their work. It was getting that credibility in front of the right buyers before they defaulted to their existing vendor relationships. Event planners and corporate experience coordinators make production decisions on tight timelines, and Manifaith needed to be in the conversation before vendors were selected.
Outbound System targeted event planners and corporate experience coordinators, building prospect lists around upcoming event calendars and corporate experience programs so outreach arrived during active decision windows. Cold email messaging led with the brand-name portfolio, but the hook was specificity: not "we do video," but "here's what we produced for a comparable event type and the engagement metrics it drove."
Each sequence was structured as a mini-case study, giving prospects enough proof to take the meeting without needing a full sales presentation first. LinkedIn outreach engaged event coordinators with content around event production quality and brand storytelling. AI cold calling targeted corporate experience teams at companies planning major upcoming events.
In a single month, the campaign generated 23 qualified leads and $93,000 in pipeline. As founder Brandon Esparza said, "No fluff, no false promises, just real business opportunities." The results proved that even in a crowded creative services market, systematic outbound works when the positioning is right.
